goop
goop
VACATION MEMORIES features Ali Pew, goop fashion director. Being the fashion director means she travels—to Milan, Paris, and beyond—on a regular basis. Which means she knows airports as well as her own home. Which means the woman can pack a bag. Find other work I've done with goop down below!
These videos were part of the first campaign launched for the revolutionary brand goop’s new active wear line, G-Sport.
“In the words of Gwenyth Paltrow herself! “We designed G. Sport with the goal of providing women with mix-and-match performance pieces that are simultaneously technical, comfortable, and fashion-centric,””
Director of Photography: Yuki Noguchi
Camera Assistant: Jordan Scott