Lexus
LEXUS “CUSTOM FIT”
CUSTOM FIT brings the viewer into the feeling of what it is to have something made specifically for you. That bespoke fit–that feeling where you can’t imagine someone knew you that well, the detail is so...specific. It’s a luxury to have something done right. The kindest most stylish man, Blair Underwood shows you how. A star that showed up on set and knew the entire crew’s name within the hour. A true class act.
“Luxury is not what is a necessity to live but it’s what makes life extraordinary.”
- Blaire Underwood
Director of Photography: Yuki Noguchi
Client: GQ, Lexus, Team One
Production Company: Sawhorse